BrushwickPrivacy Policy
In short: Brushwick is free and needs no account. To keep it free, the Gallery and the Template library show one small Google AdMob banner ad; the drawing screen never shows ads. Everything you make (drawings, brushes, palettes, time-lapse frames) stays on your device, is never uploaded to any server and is never used for advertising. The app connects to the internet to download the interface font from Google Fonts and to show ads, as described below.
Who is responsible
Brushwick is made by Keel Labs (keellabs.dev). For any privacy question, email [email protected].
Data stored on your device
The following is stored in the app's private folder on your device. We do not receive it, see it or keep any copy:
- Drawings: layers (pixel images), name, canvas size, guide and animation settings, preview image.
- Time-lapse frames: downscaled snapshots of the drawing taken as you draw, used to build the time-lapse video.
- Brushes: brushes you create or edit in Brush Studio.
- Palettes: palettes you save, including the suggested palette added when you open a template.
- Temporary export files: PNG, PSD, TIFF, PDF and MP4 files are created in the app's temporary folder before they are handed to the share sheet.
Deleting a drawing in the app deletes its files, including its time-lapse frames. Uninstalling the app deletes all of the above.
Advertising (Google AdMob)
Brushwick shows one small banner ad at the bottom of the Gallery and the Template library. There are no ads on the canvas, in the drawing screen or in Brush Studio. Ads are served by Google AdMob (Google LLC, or Google Ireland Limited for users in the EEA, the UK and Switzerland) through the Google Mobile Ads SDK built into the app.
To select, show and measure ads, prevent fraud and fix problems, the Google Mobile Ads SDK may collect and send to Google:
- Device identifiers: the advertising identifier (IDFA on iOS if you allow tracking; the Android Advertising ID unless you delete or disable it) and identifiers for vendors (IDFV on iOS, App Set ID on Android).
- IP address and approximate location derived from the IP address (city level). The app does not ask for location permission and never reads GPS.
- Ad interactions and usage data: ads shown, taps, app launch time.
- Diagnostic and technical information: device model, operating system, language, carrier, SDK error and performance logs.
Keel Labs does not receive this data in a form tied to individuals; we only see aggregated reports (impressions, revenue) in AdMob. Your drawings, brushes, palettes, drawing names and anything else you create are not sent to Google and are never used for advertising. Google processes data under the Google Privacy Policy; how Google uses data from partner apps and sites is described at policies.google.com/technologies/partner-sites.
Consent and your choices
- EEA, UK, Switzerland: on first launch the app shows Google's consent message (User Messaging Platform, based on the IAB Transparency & Consent Framework, TCF). You choose whether to consent to personalized ads and to each purpose; if you don't, ads may still be shown but they are non-personalized (or limited). Other regions with their own laws (for example some US states) may see a matching message.
- iOS, iPadOS: the system asks whether you allow the app to track you (App Tracking Transparency). If you choose "Ask App Not to Track", the app cannot read the IDFA and ads are not based on your activity in other apps and websites.
- Changing your choices: where your region requires it, open the sort menu (the adjust icon) in the Gallery and choose Privacy options. On the device: iOS Settings › Privacy & Security › Tracking; Android Settings › Google › Ads (delete or reset the advertising ID).
What we don't do
- No accounts and no sign-in; we never ask for your name, email or phone number.
- No analytics or crash reporting of our own; apart from Google AdMob above, there are no other advertising or analytics SDKs.
- We never view, upload or use your drawings or anything you create for advertising or any other purpose.
- We don't sell your data.
Network: the font from Google Fonts
The interface uses the Space Grotesk font. The app does not bundle it; it downloads it from Google Fonts servers
(fonts.gstatic.com) on first launch and keeps it on the device so later launches don't need to download it again.
If it can't be downloaded (for example, when you are offline), the app uses the system font and works normally.
As with any file download on the internet, Google's servers receive your IP address and the usual technical details of the request. The request contains no drawings or anything else you create. Google handles this information under the Google Privacy Policy.
Apart from this font download and the Google Mobile Ads SDK connections used to show ads (see Advertising above), the app makes no network connections.
Sharing and export
Your art leaves the app only when you tap Export or Share yourself. Brushwick then opens the system share sheet and you choose where it goes (Photos, Files, Messages, email, another app…). From there, the destination you chose handles it under its own policies.
On iOS, if you choose to save an image to Photos, the system asks for permission to add photos. The app uses it only to save the image you just exported and never reads your photo library.
Apple Pencil
Pencil pressure, tilt and the double-tap and squeeze gestures are processed on the device to draw and switch tools. The app reads your Apple Pencil gesture preference in iPad Settings so it can do what you chose. None of this is stored (except as the strokes in your drawing) or sent anywhere.
System backups
If you have turned on iCloud Backup (iOS, iPadOS) or Android backup to your Google account, the operating system may include the app's data in that backup. Apple or Google does this under your account settings; Keel Labs has no access to these backups.
Children
Brushwick has no accounts and we do not collect personal information from anyone, including children. The app is not directed at children under 13; advertising data is handled by the Google Mobile Ads SDK as described in the Advertising section.
Changes
If this policy changes, we will update this page and the effective date at the top. If a future version of the app starts handling data differently, the policy will be updated before that version is released.
Contact
Keel Labs · [email protected]